Domains

Automation & Integration Design
Make/Zapier (iPaaS) workflows; OAuth2 webhooks; REST APIs; Data transformation; Cross-system syncs; Guardrails and retries; Exception handling

CRM Administration & Operations
HubSpot/CRM configuration; Workflow automation; Data hygiene; Reporting dashboards; Ticket management; User permissions; Cross-department adoption

Data Management & Reporting
SQL scripting; Joins and CTEs; KPI tracking; Ad-hoc reporting; Scheduled exports; Data validation

Incident & Change Management
Issue triage; Root-cause analysis; Change documentation; Escalation playbooks; Uptime monitoring; Post-mortems; SLA compliance

Enablement & Process Improvement
SOPs and playbooks; Training decks; Cross-team knowledge sharing; Continuous improvement; Data governance; Workflow resilience
Certifications
TechOps

ITIL v4 Foundations
Service Value System; Four Dimensions Model; Continual Improvement; Value streams; Practices-driven governance.

CompTIA Network+
Network architectures; TCP/IP routing; Switching & VLANs; Subnetting; Wireless; Security; Troubleshooting

CompTIA A+
Hardware and peripherals; Operating systems; Mobile devices; Troubleshooting; Networking basics; Security fundamentals; Operational procedures
HubSpot

HubSpot Revenue Operations
RevOps strategy; Data modeling; Cross-team alignment; Forecasting; Lead-to-revenue workflows; Metrics & governance

HubSpot Sales Hub Software
Deal pipelines; Contact management; Sequences & templates; Quotes & e-signatures; Sales automation; Reporting

HubSpot Marketing Hub Software
Campaign automation; Email marketing; Lead nurturing; Contact segmentation; Reporting & optimization; Conversion tracking

HubSpot SEO I & SEO II
Content strategy; Keyword research; On-page optimization; Technical SEO; Topic clusters; Performance measurement